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Case Study: Promenade Apartments

May 20th, 2020

Project overview

A boutique collection of 13 residences boasting immediate beach access and design sophistication, Promenade is situated within an enticing coastal environment in Aspendale, with the spacious penthouses enjoying sweeping bay views. Architectural design is by Wolveridge Architects, while the interiors were created by Golden.

Promenade exterior

Interior design approach

Being situated just metres from the beach served as the natural inspiration for the project’s interiors.

“We wanted to achieve an organic, yet refined palette that responded to the beachside location, as well as having a broad and timeless appeal,” explains Golden’s creative director Daniel Stellini.

The design was influenced by a number of factors, including the architecture, the seaside location of the apartments and the owner/occupier market’s needs. It was also important the design would enhance the indoor/outdoor lifestyle and maximise the outdoor terraces that are closely positioned to the living areas.

Promenade apartments

“Focusing on light, coastal location, a timeless aesthetic and referencing the boardwalk, we translated this into a palette that is textural and matte, featuring lime washed oak timber, soft putty greys and tactile surfaces on tiles which were punctuated with dark contrasts and soft lines,” says Stellini.

When selecting finishes and materials, sourcing quality was paramount, as Golden wanted to create “an ‘unbuttoned’ sophistication with a combined emphasis of robustness”, which is in line with the company’s ethos of timeless and long-lasting design.

The finished palette is neutral, presenting a canvas that allows the residents’ furniture and art collections to smoothly fit into the design. 

Promenade apartmentsPrize Flexible Coil Sink Mixer

Selecting tapware

“Our previous experience with designing projects for Lowe Group easily made Phoenix our repeat supplier for Promenade, to the point they are now the preferred agent for sanitary ware,” says Stellini.

“Phoenix offered invaluable advice for compatibility with other fixtures and finishes associated with their application which was accessed at the germination of the design process.”

For Promenade, Golden chose Prize Flexible Coil Sink Mixer, Vivid Slimline Basin Mixer Vivid Slimline Twin Shower and Vivid Slimline Shower/Wall Mixer.

“The tapware range in the brushed nickel finish aligned with the quality aspects throughout, contributing to the sophisticated design narrative to all spaces, combined with materiality of granite, limestone, bronzed mirrors, tinted glass and man-made veneers, Phoenix’s premium fixtures enhanced our crafted detailing.”

Explore the Vivid Slimline and Prize collections.

Interior Design: Golden
Architect: Wolveridge Architects 
Developer: Lowe Group
Product: Prize Flexible Coil Sink Mixer, Vivid Slimline Basin Mixer Vivid Slimline Twin Shower and Vivid Slimline Shower/Wall Mixer
Renders: Gavin Scott